Data acquisition and analytics are important tools in the tool box of every B2B marketing team and the agencies that support them. Data, however, is not like fine wine – it doesn’t get better with age. In fact, the older data gets, the less value it has to sales and marketing professionals for a number of reasons. Accessing up-to-date data is even more critical when targeting potential clients in the medical field, which is why smart marketers subscribe to MD Select to access the physician directory.
Say Goodbye To Bad Data
As a B2B sales and marketing professional you want to make certain your first pitch to a potential client gets into the right hands of the right person within the company. Conducting research using outdated trade and industry directories could set you on the wrong path; as industries and companies go through change, so too does the data related to both. Data definitely has an “expiration date,” so if you’re feeding on expired data there’s a good chance your sales figures are going to get sick. Searching through an outdated BC physician directory, for example, may produce information that’s outdated or inaccurate. You need to say goodbye to bad data by subscribing to an Alberta physicians directory that’s current and regularly updated. That’s what you get with MD Select.
Trust Md Select For Accurate Data On Physicians
Successful B2B marketers are always working to collect “smart data,” focusing their efforts on generating quality data rather than simply collecting the most data and spending wasted hours filtering through it.
Contact Us:
Scott’s Directories Attn: Customer Service
507 Lakeshore Rd. E. Suite 206-C
City: Mississauga
State: Ontario
Zip Code: L5G 1H9
Phone: 1-844-271-0314
E-mail: sales@scottsdirectories.com
